Advanced Management Programs
Professional Management Workshops

Advanced Management Program
    Professional Management Best Practices

Program Audience

• The Advanced Management Program is designed for managers to help them lead  companies, projects and teams

• Note: This training program is designed for government and corporate professionals. We do not accept students seeking initial employment, postsecondary education or initial licensing programs

Program Objectives 

• Offer experiential analysis of the challenges of  managers and their  teams in leading and transforming their  organizations in a the market place

• Understand the framework of managing of  businesses

• Explore  management best practices, tools and models for building high-performance teams and businesses

• Share  management and leadership insights from the world's most successful CEOs

• Create work-based projects to help candidates develop  business initiatives based on their unique set of issues, resources and business environment

Program Modules

• The program consists of three main modules:

  1. Management Leadership

  2. Marketing Management

  3. Business Strategy Management

Module 1: Leadership Best Practices

• Leadership Experience:
  Top Management Leadership Questions and Challenges.

• Management Leadership Science and Skills:
  Leadership Psychology for  managers. Leadership Styles & Behaviors for  managers. Personality Profiling. Critical Thinking and Decision Making. Organizational Psychology & Behavior. Motivation Theories. Social Animal. Hygiene Factors Theory. Contingency Approach. Path-Goal Theory. Expectancy Theory. Equity Theory. Tournament Theory. Hierarchy of Needs. Management by Objectives. Learning Organizations. Theory X, Theory Y & Theory Z. Organization Culture and Companies. Transformational Leadership for  managers. Change Management. Managing Executive Politics in Companies. Relationship Management. Managerial Ethics. Executive Networking

Module 2: Marketing Management

• Marketing Best Practices:
  Top Marketing Questions. Marketing Challenges. Marketing Mix 4Ps for Businesses (Product, Price, Place and Promotion). Market Research. Sales Management. Customer Relationship Management. Public Relations. Advertising. Branding. E-Marketing. Competition. Sustainable Competitive Advantage. Competitive Forces and Value Chain. Product Lifecycle (PLC). Marketing Channels

Module 3: Business Strategy Management

• Strategic Management Best Practices:
  Business Opportunities and Challenges. Top Business Strategy Questions of Global CEOs. Strategy Best Practices and Pitfalls. Business Strategy Toolkit. Strategy Formulation. Introduction Strategies. Growth Strategies. Maturity Strategies. Decline Strategies. Exit Strategies. Industry Rivalry. Entry Threats. Supplier Power. Buyer Power. Threat of Substitutes. Competitive Intelligence. Strategic Group Matrix. Competitive Positions. Decision Trees. Growth Vector Analysis (GVA). Profit Impact Of Market Strategy (PIMS). Experience Curve Strategy. McKinsey G.E. Business Screen. Governance. Strategic Alignment. Hierarchy of Objectives. Performance Control System (PCS). Stakeholder Analysis. Power and Politics. Stakeholder Management. Top Marketing Questions. Value Chain Analysis (VCA). Risk Management. Trends Probability and Impact. Environment Scanning. Political, Economic, Social and Technology (PEST) Analysis. Industry Attractiveness. Industry Structure. Marketing Mix 4P's. Stakeholder Management

Training Model

• Experiential action learning

• 25%-50% seminar and 50-75% experiential discussion and project work

• The development and evaluation of executive skills are based on the Institute's proprietary KASAC management training model

Courseware Content (Customized)

The Advanced Management Program courseware includes the following:

1. Participant's coursework and assessment project guide

2. Subject matter handbook and lecture notes

3. Advanced summary of the subject matter:

   • Summary of essential concepts and leadership best practices

   • Examples and case studies

4. CEO's toolkit (management frameworks, decision models, checklists, etc.)

5. Experiential work-based assessment project

  Courses By Industry - Optional Customization (For Group Training):

The management training and case studies can be customized to each industry, including: government and public sector management, banking, insurance and financial services management, investment and asset management, energy, utilities, oil and gas management, trade and retail management, education management, pharmaceutical, healthcare, hospital management, construction management, real estate management, agriculture and fishery management, food and restaurant management, telecommunication and information technology management, transportation, freight and logistics management, aerospace, automotive, airlines management, hospitality management, tourism, travel and leisure management, media management, and manufacturing management.

Performance Evaluation (Optional)

• Performance can be evaluated on the basis of individual or team project deliverables

• There are no Q&A exams or tests. Candidates can choose to complete customized experiential work-based projects such as developing a relevant analysis document, management strategy, action plan or a senior management presentation

• The program advisor will review the deliverables and provide improvement feedback

• The evaluation is a form of management consulting and experiential coaching for performance improvement

Program Registration