Management Hall of Fame
Most Respected Management Gurus

Lee Iacocca
Chrysler Turnaround Icon (1924-Present)

Key Work

  • Joins Ford as a trainee engineer.
  • Becomes sales manager.
  • Introduces a revolutionary finance plan called the "56 for '56."
  • Becomes president of Ford.
  • Introduced the Ford Mustang and revitalized Ford Motors after the death of the first Henry Ford
  • Fired by Henry Ford II, after an internal power struggle
  • Becomes chairman and C.E.O. of Chrysler.
  • Revitalize Chrysler and Writes out Chrysler's $813 million federal debt.
  • Retires from Chrysler.
  • Starts E.V. Global Motors.

Books & References:

  • Iacocca, Lee, with William Novak. Iacocca An Autobiography. New York: Bantam Books, 1984.
  • Wyden, Peter. The Unknown Iacocca. New York: Morrow, 1987.


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