Management Hall of Fame: Leading Management Gurus

Jeff Bezos (Jeffery Bezos)
Amazon.com - A Pioneer & Global E- Commerce Giant (1964-Present)

• "I believe we can still be a footnote in the history of e-commerce." (Jeff Bezos)

Key Work

• Graduates from Princeton.
• Youngest vice president at Bankers Trust.
• Senior vice president at D.E. Shaw & Co. where he helped set up one of the most successful quantitative hedge funds on Wall Street.
• Starts Amazon.com opens for business.
• Amazon.com, Inc. has a market capitalization of over $6 billion
• Survived the dot-com stocks crash in 2000 & turned the first profit in 2001
• Becomes the best known online/e-commerce brand in the world. A Dot-Com icon and inspiration for "Net-preneurs"

Succeeded in creating an strategic competitive advantage by

• Leveraging the low cost of virtual transactions
• Global Internet Marketing Branding
• Building trust in Secure E-Commerce Transactions
• Proper utilization of PR to survive the dot-com confidence crisis 

Books & References:

• Saunders, Rebecca. Big Shots, Business the Amazon.com Way: Secrets of the Worlds Most Astonishing Web Business (2nd Edition) . New York: John Wiley, 2002.
• Spector, Robert. amazon.com - Get Big Fast : Inside the Revolutionary Business Model That Changed the World. New York: Harper Business , 2000.

IIM Executive Education & Management Training

• IIM experts research, develop and disseminate management-best-practices and learned-lessons from the leading Management Gurus. For advanced executive education and management training courses, please visit IIM's Management Training Courses | Management Courses Online | Executive Seminars